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Culture and Business

Organisational culture is a core factor in determining success or failure in meeting business objectives. For example, studies show that 85% of mergers and acquisitions globally fail to create value. In more than 30% of these, cultural misalignment is one of the key reasons cited. Yet many business leaders overlook the impact of culture on their investments because they lack a clear way to measure it.

To address this need, Culturelytics has created the world’s first AI platform designed to define and measure organizational culture and its financial impact. Combining the power of advanced AI algorithms with the latest behavioural science, we provide decision-makers with the data-driven cultural insights they need to make informed investment decisions and build cultures that drive business success.

For the first time, business leaders can:

We are a global data analytics firm, with a dynamic team of experts in human behavior and organizational development, business strategy and finance, and data analytics, ready to find the right solution for your business.

How we work

We use a four-step process to provide our clients with smarter, clearer, more relevant data on culture than has previously been possible.

Design

We measure what matters, based an in-depth understanding of your business mandate.

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Design

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Inputs

Informed by the latest behavioural science, we collect smarter data.

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Inputs

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Analysis

We use the power of AI to analyse the data, turning the complexity of culture into clear insights.

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Analysis

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Outputs

You get data-driven culture insights that are clear, detailed and actionable.

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Outputs

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Our Products

Our AI platform provides culture solutions for three different business scenarios. In each case, we define culture and measure its financial impact, helping clients to make smarter investment decisions and build winning cultures.

MnA Genome

Shaping strategy prior to a merger or acquisition

In Genome

Improving integration following a merger or acquisition

Culture Genome

Planning cultural transformation for business success

Beats

Engages employees through smart conversations over the course of the employee lifecycle

ELSA

ELSA uses AI-based tools to complete the employee learning cycle, transforming training into real behaviour change and improved performance.

Case Studies

Employee Health & Wellness company

Sharpening negotiation strategy prior to an acquisition

Global Indian bank

Managing the impact of culture on post-acquisition performance

Wealth Management Advisory firm

Planning cultural transformation to support accelerated growth

Our team

Our team in Bangalore and London brings together experts in human behavior and organizational development, business strategy and finance, and data analytics.

News

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